Wayne Burrell

The other day I saw an excerpt from an innovation conference that read “forget delighting the customer, make things effortless”.  Oh, really? The Goal of innovation Innovation is using creativity to

At a recent dinner party, I overheard a young woman tell her cousin “I’m not creative.”  For me, hearing that phrase is like nails on a chalkboard.  Mind you, her

In the fast-paced world of business where what have you done for me lately customers truly rule the school, it really is all about innovation.    When you work in a compliance culture this